Sample: 100 trendsetters between the ages of 18-29 living in New York, Los Angeles, San Francisco, and Miami.

Method: First surveyed 26 trendsetters with open-ended questions to compile a list of their favorite websites and why they liked them, then surveyed a different full sample of 100 with this list for quantitative reactions. In the second survey we asked the sample to rate the list in two ways; first, how much they "like" the website, second, how "often they visit" the website. The published list is based on responses to the second question, the frequency of visits to the site. The second survey also included two open-ended questions to extrapolate the differences between their answers to the first two questions.

Question: Below is a list of websites. Please rate each one for how often you visit it. A "10" means it is one of the sites you visit most frequently; a "5" means you visit it occasionally but neither frequently nor infrequently; a "1" means you never visit it. If you've never heard of the site, choose "Not familiar."

Top 15 Most Frequently Visited Websites

Sample = 100; Rankings based on percentage who chose the site as either a 9 or 10 for frequency